They engaged Tessiant to provide them with industry insight to help them understand how to tailor their propositions. We brought in CIOs, CMOs and COOs from Tier 1 supermarket chains to sit down with the consultancy. They discussed services including end-to-end supply chain, operating model, digital, data management, marketing strategy & insights, and management information and performance.
This enabled the consultancy to understand the current culture and politics within the organisation. They had a window into the pressures, pain points, vision and strategies of these companies, as well as a horizon-scan of the direction of travel of the secots as a whole. This has allowed them to polish the proposition, and put them on the path to rebuilding their pipeline.